Hypnotic Marketing is a book written by Joe Vitale on what he describes as ‘secrets’ of copywriting to gain control of potential customers. The book has strong claims attached to it on various websites marketing Hypnotic Writing and Joe Vitale. This publication is available as a hard copy or ebook.
Hypnotic Writing claims to give internet marketers, shop owners and anyone who is interesting in selling a product, the tools to put customers into a ‘buying trance’. The wording for the sales copy (writing that is selling the book) is very hyped. This means that the book is being over-sold to those who have high hopes of selling anything to potential customers.
Research yielded positive and negative reviews from people who purchased Hypnotic Writing. Very many of the positive reviews appear to be from affiliates who are interested in promoting sales of Hypnotic Writing. There are some signs that a few of the good reviews were written by paid writers as this is a common practice implemented by companies and should not reflect on the author of a program. Authors normally have no control over this aspect of promotion, unless self published.
The negative reviews still often had positive notes. The most common complaint was that the book seemed to promote other books or programs and read like more sales copy. Also, several readers commented that Hypnotic Writing was recycled material from Vitale’s previous publications that had higher sales.
The positives from these commenters all pointed to the solid writing advice hidden ‘inside the hype’. Readers suggest that the purchase of this book is not a waste of money if new readers filter through the obvious recommendations for more books and take Vitale’s solid copywriting advice.
Joe Vitale is the author of several books on copywriting and sales advice. His books have generally been received well, even by those who are not completely happy with the amount of ‘fluff’, as they call some writings. All in all, most recommend that new copywriters or those who wish to better their skills take Vitale’s advice on how to hone their skills.
The Whois information for a website lists the owner and their contact information. The owner of “Advanced Hypnotic Writing” has purposely made their Whois information private. While not always a bad thing, this could mean they have something to hide.
Justin Brown is the owner of several websites. He has been working for 18 months in the Internet Marketing field, and earning a full-time income while doing it.
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